Privacy Policy
Your privacy is very important to us. Accordingly, we have developed this Policy in order for you to understand how we collect, use, communicate and disclose and make use of personal information. The following outlines our privacy policy.
- Before or at the time of collecting personal information, we will identify the purposes for which information is being collected.
- We will collect and use of personal information solely with the objective of fulfilling those purposes specified by us and for other compatible purposes, unless we obtain the consent of the individual concerned or as required by law.
- We will only retain personal information as long as necessary for the fulfillment of those purposes.
- We will collect personal information by lawful and fair means and, where appropriate, with the knowledge or consent of the individual concerned.
- Personal data should be relevant to the purposes for which it is to be used, and, to the extent necessary for those purposes, should be accurate, complete, and up-to-date.
- We will protect personal information by reasonable security safeguards against loss or theft, as well as unauthorized access, disclosure, copying, use or modification.
- We will make readily available to customers information about our policies and practices relating to the management of personal information.
We are committed to conducting our business in accordance with these principles in order to ensure that the confidentiality of personal information is protected and maintained.
SMS Text Messaging and Forms
By submitting a form and signing up for texts, you consent to receive text messages from Bath Fitter at the number provided, including messages sent by autodialer. Consent is not a condition of purchase. Msg & data rates may apply. Msg frequency varies. Unsubscribe at any time by replying STOP or clicking the unsubscribe link (where available) and no further messages will be sent. Reply HELP for help. Information will not be shared with third parties.
Additional information about this website
Updated September 25, 2026. This website is operated by Mullikin Group, Inc. DBA Bath Fitter. The information below supplements the policy above and describes features on the Bath Fitter Fam website.
Contact us about privacy
Email marketing@bathfittersouth.com, or write to Mullikin Group, Inc. DBA Bath Fitter, 608 Crown Pointe Dr, Duncan, SC 29334. Please do not send payment card details, Social Security numbers, or other sensitive documents through general inquiry forms.
Forms, scheduling, and estimates
When you request a consultation, we use the contact information, project details, service ZIP, and communication preferences you provide to respond, identify the team serving your area, arrange appointments, and follow up on your request. Our website form records submission and consent information and uses Zapier to deliver lead information to our business systems, including ServiceTitan. Online scheduling is provided through ServiceTitan. The instant estimate tool is provided through PriceGuide. These tools process information you enter to provide the service you request. An estimate or scheduling request does not itself establish a final project price or guarantee an appointment.
We record calls for customer service, quality assurance, training, and business records. Telephone systems may also record call time, duration, routing, and campaign attribution. Please let our team know if you have questions about call recording. Optional SMS consent is separate from submitting a request and is not required to purchase services.
Location and ZIP information
With browser permission, the website can use your device location to find a service ZIP through a mapping provider. You can decline permission and enter a ZIP or choose a market instead. Your browser controls location permission. We remember a selected local team in browser storage for up to 90 days so that local contact information can remain consistent between visits. Visiting a market page does not by itself change your saved selection. You can change or reset your location using the website’s location controls.
Analytics and campaign measurement
Google Tag Manager manages website measurement tags. With your analytics choice enabled, Google Analytics helps us measure page visits and actions such as clicking a phone link, successfully submitting a website form, opening the scheduler, and interacting with the estimator. A phone click does not tell us whether a call was completed. Website analytics events are designed to exclude names, email addresses, phone numbers, and free-text form answers.
Campaign parameters and advertising click identifiers can help connect inquiries with the campaign that brought a visitor to the website. Advertising measurement is controlled separately from analytics. When call tracking is enabled, the displayed telephone number may be a tracking number that routes your call to our team. Third-party scheduling and estimate tools may have their own tracking settings and privacy notices in addition to the controls on this website.
Your privacy choices
Use Privacy choices to allow or decline optional analytics and advertising measurement, or to change an earlier choice. These options default to off until you choose. We remember these choices for up to 180 days. Essential functionality, including local-team selection, security, and responding to a request, remains available. A supported Global Privacy Control signal keeps advertising measurement off. You can also manage browser cookies and storage and withdraw device-location permission in your browser. Deleting browser storage may remove your saved choices.
Retention, requests, and security
We retain inquiry, appointment, project, and consent records according to their business purpose and applicable recordkeeping requirements. The appropriate period depends on the record and whether it relates to an ongoing request, customer relationship, dispute, or legal obligation. A retention review date is not a promise of automatic deletion on that date.
Depending on where you live and the laws that apply, you may have rights to request access to, correction of, or deletion of personal information, obtain a copy, or opt out of certain processing. Contact us using the details above to make a request or ask about a decision on your request. We may need information to verify your identity or an authorized agent’s authority before responding. Some records may need to be retained as permitted or required by law. We do not require you to include sensitive information in an initial request.
Hosting, security, and anti-spam tools support delivery and protection of the website. No website or transmission method can guarantee absolute security. The website is intended for adults seeking home-improvement services. Please contact us if you believe a child has provided personal information through it.
Other Bath Fitter locations and external websites
The franchise markets operated by Mullikin Group, Inc. DBA Bath Fitter do not include every Bath Fitter location. Links to the corporate store finder or another independently operated website take you to services with their own privacy practices. Review the notices on the site you choose to visit.